STUDIO CHAN JOURNAL

Notes for better product decisions.

Practical perspectives on product strategy, material direction, prototyping and making ideas ready for market.

FEATURED / PRODUCT STRATEGY / 2026

How to Brief a Product Design Studio

The practical detail that turns a vague product idea into a clear, comparable and commercially useful design brief.

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PRODUCT STRATEGY

Why distinct positioning needs to be designed into the object from the start.

Generic is expensive: why your homeware product looks like everything else

2026

Generic is expensive: why your homeware product looks like everything else

2026

CMF

The material and finish decisions that shape how a product is understood.

What CMF actually means (and why it sells products)

2026

What CMF actually means (and why it sells products)

2026

PROCESS

What happens between an early sketch and a prototype that answers real questions.

From Sketch to Shelf: What Actually Happens Between Concept and Prototype

2026

From Sketch to Shelf: What Actually Happens Between Concept and Prototype

2026

PROTOTYPING

Why a physical model reveals risks, opportunities and decisions a render cannot.

Why Physical Prototypes Still Matter

2026

Why Physical Prototypes Still Matter

2026

MANUFACTURING

How production thinking protects the original idea all the way to the line.

Design for the Production Line, Not Just the Render

2026

Design for the Production Line, Not Just the Render

2026

Bring us the rough brief, the open questions and the constraints. We’ll help you find the next useful decision.

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